discourage
B2Substantiv/US /dɪskˈɝɪdʒ/ dĭsk-ƏR-ĭj; UK /dɪskˈɝɪdʒ/ dĭsk-ƏR-ĭj/
To extinguish the courage of; to dishearten; to depress the spirits of; to deprive of confidence; to deject; -- the opposite of encourage; as, he was discouraged in his undertaking; he need not be discouraged from a like attempt.
